RuPaul's Drag Race: 10 Most Popular Winners, Ranked By Instagram Followers (2023)

The prize for the winner of RuPaul's recent spinoff show RuPaul's Secret Celebrity Drag Race looks a little different from the normal winnings of RuPaul's Drag Race. The winning celebrity will instead receive $100,000 for the charity of their choice and will be crowned America's Next Drag Celebrity Superstar.

In contrast, the queens who compete on Drag Race receive a cash price that was recently upped to $150,000 in season 14, a year's supply of Anastasia Beverly Hills Cosmetics, and the title of America's Next Drag Superstar. Each queen has their own personal motivations for competing, but while gaining more Instagram followers isn't always the main goal for the queens that appear on Drag Race, it has been an added plus for many of the show's winners.


Sharon Needles - 1M

Season 4

RuPaul's Drag Race: 10 Most Popular Winners, Ranked By Instagram Followers (1)

The winner of Drag Race season 4 was none other than the wickedly one-of-a-kind spooky queen Sharon Needles. Her time on the show brought about some especially memorable challenge performances, runway looks, and workroom drama with fellow contestant Phi Phi O'Hara.

Related: 10 Weirdest Queens From RuPaul's Drag Race

With just over a million followers, Sharon's Instagram has her placed as one of the most popular winners of the Drag Race regular seasons. Those who follow her account get frequent reminders of the queen's unique drag style and morbid personality that shook up the show with pictures of Sharon both in and out of drag, some throwback Drag Race moments, and promo for her musical and acting projects.

Symone - 1.16M

Season 13

RuPaul's Drag Race: 10 Most Popular Winners, Ranked By Instagram Followers (2)

Symone was a frontrunner from the moment she walked into the season 13 workroom. Not only was she stunning every time she came on screen, but her personality and talent also shined through in many of the maxi challenges as well in the numerous lip syncs she competed in during the season. She easily became a judge and viewer favorite while proving to be one of the most deserving Drag Race winners.

Since winning not even a full two years ago, Symone has gone on to appear on national talk shows, attended the Met Gala, met queer royalty, and has taken her fashion all over the world quickly gaining an Instagram fanbase of 1.16 million people who just can't get enough of the "Ebony Enchantress."

Yvie Oddly - 1.19M

Season 11

RuPaul's Drag Race: 10 Most Popular Winners, Ranked By Instagram Followers (3)

RuPaul's Drag Race All Stars 7: All Winners season brought back some of the most loved winners in Drag Race herstory including season 11 winner Yvie Oddly. The bendy queen was known in her original season for her avant-garde looks, infectious laugh, and sometimes harsh realism that got her in a few heated backstage fights in Untucked. Fans saw another side to the cooky queen in the all-winners season and were rewarded with polished and elevated looks and consistent challenge performances.

During her time on All Stars Yvie took to Instagram to give fans more insight into some of her looks. She has since returned to her casual posting of life updates that 1.19 million are subscribed to see.

Raja Gemini - 1.2M

Season 3

RuPaul's Drag Race: 10 Most Popular Winners, Ranked By Instagram Followers (4)

Raja was another queen that made a return to Drag Race in the All-Winners AS7 season. She had been away for the longest time out of all the contestants since she won her season back in 2010. The style icon triumphantly left her mark on AS7 winning the She Done Already Done Had Herses crown.

Related: 10 Raja Quotes That Live Rent Free In Drag Race Fans' Heads

As would be expected from Sutan Raja, her Instagram page is full of fashion industry moments along with more casual niche content. Over 1.2 million people follow the newly awarded queen whether it be for her personality or for an inside look into the enlightened mind of the fashion icon.

Jinkx Monsoon - 1.5M

Season 5

The newly crowned Queen of All Queens, Jinkx Monsoon, was the winner of Drag Race season 5 before being brought back to compete and win the all-winners season. In a group full of proven excellent queens, it was difficult for there to be any obvious frontrunners during the all-winner's season but as the episodes progressed and Jinkx continued to take home win after win for her acting skills, things became clearer.

Acting is a huge part of the success that Jinkx found after competing on the show. The legendary Drag Race comedy queen even appeared in widely popular movies like Hulu's Happiest Season. Jinkx's cross-industry success has helped them to gain 1.5 million Instagram followers who get more than their fill of Jinkx content.

Bob The Drag Queen - 1.6M

Season 8

RuPaul's Drag Race: 10 Most Popular Winners, Ranked By Instagram Followers (6)

Since winning season 8 of Drag Race, Bob The Drag Queen continued on to have an incredibly successful career both in and out of drag. Bob started a podcast with fellow rugirl Monét X Change called Sibling Rivalry, has made appearances in movies and TV shows, and has hosted the Pit Stop for several seasons including the latest season of All-Stars.

Bob's many career ventures have helped to amass a following of not just Drag Race fans but fans of her as a performer and comedian. Holding nothing back, Bob's 1.6 million Instagram fans are served hilarious content, personal life outtakes, and of course fashion.

Aquaria - 1.74M

Season 10

RuPaul's Drag Race: 10 Most Popular Winners, Ranked By Instagram Followers (7)

While she was the youngest contestant on her season, as soon as Aquaria walked through the workroom doors, everyone knew she would be competition. Episode after episode she proved that she excelled at more than just the makeup and fashion aspects of drag.

Related: 10 Best Fashion Queens From RuPaul's Drag Race

Prior to her season run, Aquaria already had a large following on social media but as she's grown as a performer, model, and artist, so has her following. Now with 1.7 million followers on Instagram, things have only been up for the young New York queen.

Sasha Velour - 1.79M

Season 9

RuPaul's Drag Race: 10 Most Popular Winners, Ranked By Instagram Followers (8)

Sasha Velour was a force to be reckoned with on her season with her abstract drag style that was apparent through every challenge and runway of the season. However, one of her finale lip sync wins made for the best finale episodes in Drag Race herstory since she shockingly beat season 9 frontrunner, Shea Couleé in an unforgettable lip sync.

After becoming Drag Race royalty, Sasha continued providing fans with what they love most about her as a drag queen, artist, and producer. Her talent is undeniable and her style will always turn heads, never fitting into one box but always keeping her 1.7 million Instagram followers fed.

Violet Chachki - 2M

Season 7

RuPaul's Drag Race: 10 Most Popular Winners, Ranked By Instagram Followers (9)

For better or worse, Violet Chacki is one of the industries leading voices on all things fashion and beauty. Violet was never one to mince words but unlike some other queens, she had the talent, insight, and body (of work) to back it up. Thankfully, fans were able to see the many great sides to her personality along with her incredible looks and frequently shady commentary on her season.

Violet has walked the Met Gala carpet and has worked with several couture brands since her time on Drag Race and now has a podcast with season 13 contestant Gottmik. She is also one of the few queens from Drag Race to hit 2 million Instagram followers who get a front-row seat to all things gorge.

Bianca Del Rio - 2.5M

Season 6

RuPaul's Drag Race: 10 Most Popular Winners, Ranked By Instagram Followers (10)

From her voice to her makeup, Bianca Del Rio is one of the most instantly recognizable queens from Drag Race. She won season 6 of the show competing against some queens who had been doing drag for not even half the time she had. She was a ruthless competitor just by being herself and fans quickly latched on, now ranking her as RuPaul's Drag Race's best winner.

Her win wasn't quite a shock and the same could be said about her career since the show propelled her into mainstream popularity. Fans loved her for her candid commentary and excellent comedic timing on the show, and now they get to see it live and in person as she travels the world. Hurricane Bianca has truly taken on the world and is currently the most popular Drag Race winner with 2.5 million Instagram followers.

Next: 10 Favorite Drag Race Queens, According To Reddit

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